Bruce has joined a start-up computer games company twice in his career — first Imagine, then Codemasters — in the senior marketing role and helped each to become the best-selling publisher in the UK in its first year of trading.

He also set up the All Formats Computer Fairs, which he ran for nearly 20 years and over 1,000 events around the UK and through many very prosperous years until their function was largely replaced by the internet.

You can read about him in the early days, and there’s also something about his role in the pre-history of the games industry in the Wikipedia entry on Liverpool Software Gazette.

You can also see his LinkedIn profile, and he is available for consulting.